| Meet Wiley Brooks
 Wiley has taught thousands to write clearly and concisely. His fast-moving class calls on his 35 years as a PR agency owner, consultant and journalist.
Wiley spent the first decade of his career as a newspaper reporter and editor, rising quickly to become executive editor of a mid-sized Pennsylvania daily paper when he was just 30 years old. His peers named the paper the best of its size in the state and it was nominated for a Pulitzer Prize.
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Wiley left daily journalism for a career in public relations. At first, he focused on health care, but a stint at a Seattle PR firm gave him a chance to taste other types of clients. He left that firm to start his own agency.
Over the years, he built The Wiley Brooks Company into a successful niche firm. It became well known up and down the West Coast for managing high-profile crises and potentially awful issues. It was Wiley whom Jack in the Box turned to when children started dying after eating its burgers. Mattel tapped Wiley to manage PR for what was the largest contaminated drinking water crisis in U.S. history. Along the way, Wiley managed a host of other crises, ranging from cruise ship accidents to sexual misconduct by clergy.
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In 1999, Wiley did something daring and bold. He founded a dotcom company that grew so rapidly that he moved nearly his entire agency staff into it. TellThemNow.com made it easy for someone reading the news on a website to send an email message to almost any newsmaker in the story. Despite the company’s meteoric rise and big name affiliates, it died in the dotcom funding collapse of late 2000.
Since 2001, Wiley has focused on consulting. While he still
does crisis and other PR consulting, Wiley now enjoys also doing
writing assignments. He has always loved to write, but had found being an agency owner rarely gave him the chance to do much
of it. So, he set out to change that. He has since enjoyed some great writing jobs, including a couple that took him to other parts of the world.
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In 2005, a large PR firm asked him to create a writing workshop for its annual retreat. That first workshop was a huge success.
Over the following three years he adding giving writing workshops to businesses, non-profits and government agencies. His workshops were employer-sponsored, which limited who could attend. In late 2008, he decided to do a workshop over lunchtime that would be open to anyone who wanted to pay the class fee. One PR agency sent four of its staff, which prompted Wiley to create a class just for PR people. With that, PR Writing Class was born.
Wiley is married to
Marianne Bichsel, a
Seattle public affairs consultant. They have three children.
To view some of the companies and groups that Wiley has worked
with, please click Past Clients. |
